Japan's iconic earless robotic cat gets a live-action update in this quirky advertisement for Toyota that hilariously cast Jean Reno as Doraemon!

It's the "same old, same old" set-up that readers of the iconic manga series Doraemon are terribly used to:

Ever the loser, Nobita Nobi was again humiliated by Takeshi Goda and Suneo Honekawa in front of his sweetheart Shizuka Minamoto. Crying for help, the earless robotic cat Doraemon emerges.

Except this time, everyone has grown up to be thirty-year-old adults and Doraemon is a middle-age Frenchman!

In this quirky Japanese advertisement series for Toyota's ReBorn, heartthrob Japanese idol Satoshi Tsumabuki (妻夫木聰) is Nobita Nobi, still a loser at thirty while the iconic robotic cat Doraemon is portrayed by none other than Jean Reno, the renowned French actor acclaimed for his role as the eponymous character in Luc Besson's 1994 French thriller film, Léon: The Professional. Once again lending his likeness in Japan since his involvement in Capcom's 2007 video game Onimusha 3: Demon Siege, Besson made his surprise appearance only at the ending of episode 2 of the advertisement series to unveil an unexpected resolution (or the lack thereof).

Hit the jump to check out both episodes. Do note that both clips are Chinese-subtitled with no English sub.

Episode 1


Episode 2


And here are some of the promotional images from the campaign.











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Source: J.ME. via Super Punch

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